Craig Melvin homecoming to Columbia to air on NBC’s ‘Today’

Craig Melvin Returns to Columbia for NBC’s “Today” Segment

South Carolina native Craig Melvin is spotlighting his hometown, Columbia, in a special segment on Thursday’s edition of NBC’s “Today” show. The piece, previewed Wednesday on local station WIS’s Facebook page, showcases familiar landmarks and personal memories.

“Welcome to my hometown, Columbia, S.C.,” Melvin says in the video, standing in the newly renovated Finlay Park. “Join me for a little trip down memory lane. I’m going to bring you back here to my childhood with my kid brother, introduce you to some of my favorite people and places that really shaped me. And of course, there will be food.”

The video features Melvin dining at local restaurants, visiting a barber shop, and speaking with Columbia Mayor Daniel Rickenmann, recently re-elected in Tuesday’s local election. The segment captures both nostalgia and local pride.

A Broadcast Veteran’s Homecoming

Melvin’s visit marks nearly a year since becoming co-host of NBC’s “Today” show, succeeding Hoda Kotb. Before his national television career, he spent over a decade with NBC News and began at Columbia’s own WIS while still a student at Columbia High School. He later served as the station’s nightly news anchor.

Known for celebrating his roots, Melvin continues to share stories from South Carolina on a national stage. This latest “Today” show feature reconnects him with the community where his journalism journey began.

Author Summary

Craig Melvin’s return to Columbia for NBC’s “Today” celebrates his roots through local stories, familiar faces, and heartfelt reflections on his journey from hometown reporter to national news anchor.

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The State The State — 2025-11-05

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