Radhesh Menon highlights a crucial insight: “Digital transformation in air cargo cannot just be about dashboards and KPIs. It has to be about people.” Traditionally, the airfreight industry has depended on outdated, rigid systems featuring green screens and complex menu-driven commands that prioritize precision but lack user intuition.
Artificial intelligence is now transforming these static interfaces into dynamic, conversation-driven workflows, resembling a natural dialogue with a colleague rather than tedious form-filling. This change affects not just technology but also the culture of how airlines and cargo operators use their systems.
“We already see a move from click-heavy, menu-driven screens to agentic AI — digital assistants that understand natural language and execute workflows end to end,” says Radhesh Menon, Head of Cargo and Logistics.
Instead of dealing with multiple forms, operators could soon communicate with systems in a natural way. For example, an operator might say, “Book three tonnes of electronics from Singapore to Frankfurt for Friday night and hold a waitlist on earlier legs.” The AI would handle the entire process, verify data, and provide a confirmed plan.
Menon describes this as the next step in user interface evolution, moving from green screens to graphical interfaces, and now to conversational, task-focused digital agents. This approach brings the user experience full circle, but with far greater ease and usability.
“It’s the next turn in the UI journey — from green screens to graphical interfaces, and now to conversational, task-oriented agents. In many ways, it’s coming full circle — only far more usable.”
Author's summary: The air cargo industry is undergoing a human-centered digital transformation, evolving from rigid legacy systems to intuitive, AI-powered conversational interfaces that streamline workflows.