Rhode honors its founder Hailey Bieber’s birthday with the release of the Birthday Edit 2025, launching on November 12. The new collection reimagines some of the brand’s most popular items and introduces original additions to its lineup.
The launch stays true to Rhode’s viral aesthetic — minimalist, functional, and playful. Each product continues the brand’s commitment to texture, color, and practicality.
“Birthday Edit 2025 captures the functional yet aesthetic spirit of the brand,” notes the official announcement.
The collection will be available from November 12 on Rhode’s official website, with prices ranging from $20 to $48 USD. A special discount applies when the Bubble Bag is purchased alongside other products.
Rhode’s Birthday Edit 2025 merges Hailey Bieber’s signature aesthetic with limited, playful, and functional beauty items that celebrate both form and function.