Ford CEO Shares Shocking Revelations After Disassembling Tesla and Chinese EVs
Jim Farley, CEO of Ford, was deeply affected after dismantling electric vehicles from competitors, but the experience only strengthened his vision for Ford's future.
Ford's Strategic Look at Rival Electric Vehicles
As one of America's legacy "Big Three" automakers, Ford began its serious push into electric vehicles around 2020. Recently, Farley and his team conducted a detailed teardown of a Tesla Model 3 and several unnamed Chinese electric vehicles to understand the latest innovations in EV technology.
Insights from the Teardown
This kind of reverse engineering is a common practice in the automotive industry, similar to how Xiaomi analyzed Tesla's Model Y. Farley described the experience as humbling and surprising:
"I was very humbled when we took apart the first Model 3 Tesla and started to take apart the Chinese vehicles. When we took them apart, it was shocking what we found."
The findings underscored how advanced these competitors' electric vehicles have become, prompting Ford to refine its approach.
Conclusion
Farley's firsthand experience with rival EVs highlighted the significant technological strides competitors have made, reinforcing Ford's commitment to innovation and American manufacturing.
Additional Note
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Author's summary: Ford CEO Jim Farley was deeply impacted by tearing down Tesla and Chinese electric vehicles, revealing surprising technological advances that reaffirmed Ford's commitment to EV innovation.
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