Google Gemini is tracking your data: here's how to stop it - Which?

Google Gemini Data Tracking: How to Stop It

Google's AI assistant, Gemini, is being pushed on smartphones and PCs, raising concerns about personal data handling.

As a consumer champion, it's essential to understand how Gemini tracks your data. With over a decade of experience at Which?, Tom provides tech advice and money-saving tips.

What is Google Gemini?

Google Gemini is now arriving preinstalled on some smartphones and is often set as the default digital assistant, making it harder to ignore.

Google wants Gemini to be a core part of the Android experience, as underlined by the recent launch of the Pixel 10 smartphone range.

Why is Data Tracking a Concern?

The service has useful features, but data tracking is a concern. By clicking a retailer link, you consent to third-party cookies that track your onward journey.

Author's summary: Google Gemini tracks user data, raising concerns about privacy.

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Which? Which? — 2025-10-15