North Wales Scientist Launches Behavioural Science Maze
A North Wales behavioural scientist, Denise Hampson, has unveiled a new exhibition aimed at revolutionising how businesses and public services influence people.
Denise Hampson, author of The Desire Code, has launched an interactive and immersive showcase to help clients spark fresh ideas and engagement.
This isn’t about abstract theory – it’s about creating a modern-day ideas box.
Ms Hampson, a former Team GB cyclist and systems engineer, believes the exhibition brings her Desire Code philosophy to life in a way that is “engaging, accessible and immediately useful.”
The exhibition is designed to immerse people in scenarios that reflect their sector and generate real, actionable concepts they can take away and put to work straightaway.
Author's summary: Scientist launches interactive exhibition to influence people.