The author finds it cruel when the Carolina Hurricanes and Colorado Avalanche celebrate their origins from the Hartford Whalers and Quebec Nordiques.
This nostalgia is used for jersey sales, which can be seen as insensitive to fans of relocated teams who were affected by their owners and the league.
milking that nostalgia for jersey sales will always feel a bit like dunking on people who got screwed over by their owners and the league
Author's summary: NHL teams' use of nostalgia is insensitive to fans of relocated teams.