Nigerian Musicians with the Largest YouTube Channels in 2025
Over the past decade, Nigerian music, especially Afrobeats, has become a global cultural force. According to PwC, Afrobeats contributes roughly $2 billion annually to the global music economy.
Streaming platforms like Spotify reported that Nigerian artists earned over N58 billion in royalties in 2024, more than doubling the previous year's earnings.
YouTube is a key platform driving this growth, with creators benefiting from revenue sharing via ads, subscriptions, and Shorts through the YouTube Partner Program.
Afrobeats contributes roughly $2 billion annually to the wider global music economy.
Author's summary: Nigerian musicians expand globally through YouTube.